B.B.A (HR/Finance/Marketing/Aviation/Logistic and Supply Chain/ Retail)
Course Overview
The B.B.A program at the School of Business Studies Jigyasa University Dehradun is designed to develop future leaders by equipping students with managerial skills critical thinking and industry-relevant expertise. Established in 2012 SBS ensures a tailored learning experience through a well-structured curriculum that balances core and optional modules.
Our teaching approach integrates interactive learning labs industry-collaborative programs and student-centric methodologies. A learner-friendly environment fosters innovation ethical leadership and global perspectives. Live projects internships and training sessions provide practical exposure while mentorship programs and career counseling ensure holistic development.
SBS creates industry-ready professionals with modern infrastructure ICT-enabled smart classrooms and business labs. The Young Leaders Program (YLP) and full-semester internships further enhance employability. We are committed to empowering students for successful careers through dynamic learning and strong industry connections.
Eligibility Criteria
Programs |
Duration (Year/ Semester) |
Eligibility Criteria |
B.B.A (Dual Specialization) HR-Fin-Mkt-Tourism-Retail |
3/6
|
10+2 Pass with any Stream |
B.B.A (Single Specialization - Industry-Integrated) Aviation/ Logistics & Supply Chain |
3/6
|
10+2 Pass with any Stream |
Specialization
Dual Specialization Options available in: |
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Human Resources |
Finance |
Marketing |
Tourism |
Retail |
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Single Specialization Options available for: |
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Aviation |
|
Logistics & Supply Chain |
Career Opportunities
General (HR-Fin-Mkt-Tourism-Retail)
|
Aviation |
Logistics & Supply Chain |
HR Analyst HR Assistant Recruiter HR Coordinator HR Generalist Talent Acquisition Specialist Financial Analyst Investment Banker Financial Planner Relationship Manager Marketing Manager Digital Marketing Specialist PR Specialist Marketing Analyst Customer Relations Manager Retail Marketing Manager and many more. |
Air Traffic Manager Aviation Planner Resource Manager Purchase Manager Aviation Analyst Senior Staff Analyst Airport Operations Manager Flight Dispatcher Station Attendant Information Representative Crew Schedule Coordinator Airline Station Agent Airline Flight Instructor Cabin Crew Airport Retail Manager Cargo Supervisor and many more. |
Supply Chain Manager Logistics Coordinator Inventory Manager Procurement Specialist Warehouse Manager Distribution Manager Supply Chain Analyst Demand Planner Logistics Manager Transportation Manager Customs Broker Reverse Logistics Manager E-commerce Supply Chain Manager Vendor Managed Inventory and many more. |
Why Jigyasa University
- Industry-Aligned Curriculum – Designed as per NEP with specializations, and electives, integrating case-based teaching and practical applications.
- Holistic Learning Approach - Focus on functional skills, critical thinking, leadership, and experiential learning beyond the classroom.
- Strong Industry Connect – Industry-collaborative programs, full-semester internships, live projects, and corporate guest lectures.
- Young Leaders Program (YLP) - Leadership development through certifications and strategic skill-building.
- Student-Centric Initiatives - Personalized mentorship, career counselling, and student-driven management clubs like VIBGYOR MUDRA.
- Advanced Learning Resources - Modern classrooms with ICT tools, business labs with software-enabled learning, and free WiFi-enabled campus.
- Diverse Career Opportunities - High employability in HR, Finance, Marketing, Aviation, Supply Chain, FinTech, and more.
- Skill-Based Teaching Methodology - Includes role plays, live case studies, workshops, industrial visits, and real-world projects.
- Affordable & High ROI - Quality education at an affordable cost, ensuring strong career prospects and growth.
- Global & Future-Ready Professionals - A dynamic learning environment that fosters innovation, adaptability, and ethical leadership.